Business Analysis & Web 2.0

There is an interesting post written by John Brunswick about the business need for web 2.0 technologies. I think, the business analysts together with the technology specialist at CTP fully support his view to have the business need in the center of any solution.

Here a short extract from his post about "Enterprise 2.0 Success – Focusing on Business Needs":

Final Thoughts
There is not doubt that a range of social computing technologies in the enterprise can assist businesses to run more effectively. However, we want to make sure that we do not implement technology in search of a problem. The challenge is connecting them with the business in the right way. Do not find a use for tagging, blogging, wikiing. Find the business need or pain point – then examine what technologies best support meeting that need or eliminating the pain point. Hopefully some of the above questions can help your organization to focus, clarify and be successful with where and how these emerging technologies can benefit your company.